Everyone one is expecting to see the latest iteration of iOS unveiled with a laundry list of updates to extend the growing appeal of the iPhone at Apple’s Worldwide Developer Conference (WWDC 2012) next week in San Francisco. But once again, iPhone is beaten by android’s killer feature.
It should be noted that iOS is a more limited, simplified experience, but that makes it easy for most users to pick up and start using right away. By contrast, Android is more more difficult to navigate and more apt to confuse smartphone novices.
However, there are few areas where android is more useful than iPhone. If that sounds trivial, it’s not — especially for business professionals and others who do a lot of stuff with their smartphones. Alerts give you timely updates of important information, quickly let you know about things that need your attention, and give you an at-a-glance look at your latest messages from various sources.
Apple made big strides with its alerts system in iOS 5 — taking obvious inspiration from Android — but even the vastly-improved alerts system still didn’t match the power and efficiency of what Android offers. In fact, iOS 5 didn’t match Android 2.3 “Gingerbread,” which still powers the vast majority of Android phones. Meanwhile, Google enhanced the alerts functionality even more in Android 4.0 “Ice Cream Sandwich,” which debuted at the end of 2011.
The biggest advantage that Android alerts have over iOS alerts is immediate glance-ability, and a lot of that has to do with the fundamental design of the platform. That’s why iOS appears unlikely to catch up in this area any time soon.
In iOS, you actually have to move from the top of the screen to open the Notification Center and then scroll through your whole alerts list by app to see what all you might need to address. A lot of iOS users just aren’t in the habit of checking the Notification Center since it’s a newer addition to the platform.
Another thing to keep in mind here is that Google is just really good at alerts, and Apple isn’t. Take a look at what Google has done with Google+ alerts by building them into the universal Google toolbar and giving an excellent at-a-glance look at the activity that’s happening around your Google+ content. Meanwhile, Apple has still never built a decent universal alerts system into Mac OS.
In compact,I can say that in few sections Apple might lack behind but in few no one can match it!